Elite Town III Project

Project Name:

Project Name:

Elite Town III – European Architectural Facades & Interior Residential Finishes

Elite Town III – European Architectural Facades & Interior Residential Finishes

Type:

Type:

Type:

Mixed-Use Residential & Commercial Shophouses

Mixed-Use Residential & Commercial Shophouses

Project Overview:

Elite Town III features grand European neoclassical architectural styling characterized by mansard rooflines, decorative pediments, classical pilasters, and arched window details. Multi-unit shophouse developments require paint systems that ensure clean visual uniformity across repetitive exterior blocks while shielding decorative plaster mouldings from intense tropical sunshine, dirt pickup, and seasonal driving rain. Kontech supplied an integrated Jotun architectural paint package to the contractor, engineered for lasting exterior color stability and low-maintenance interior performance.

Short Summary:

Exterior and interior architectural coating supply by Kontech to the project contractor for Elite Town III. The multi-story European neoclassical facade was coated using Jotun’s weather-barrier system—combining Jotashield Primer with Jotashield Antifade Colours to resist harsh UV degradation and heavy monsoon rain. For the interior shophouse living areas and commercial ground floors, Essence Easy Primer and Essence Easy Clean Matt provide an easy-to-maintain, washable finish.

Application Area:

Multi-Story Exterior Facades, Classical Architectural Mouldings, Retail Ground Floors, & Interior Living Spaces

Coating System Specification:

1. Exterior Facade Protection (Jotun):

  • Masonry Primer: Jotashield Primer

    • An acrylic water-based masonry primer that deeply penetrates plaster and concrete surfaces. It seals against moisture penetration, blocks alkaline bleed, and stops efflorescence to ensure long-term adhesion of the exterior finish.

  • Exterior Finish: Jotashield Antifade Colours

    • High-durability acrylic exterior coating formulated with advanced UV-protected pigments. Designed to resist fading, chalking, and dirt streaking, it preserves the soft green and white tones of the classical facade profiles under harsh tropical exposure.

2. Interior Living & Retail Spaces (Jotun):

  • Interior Wall Sealer: Essence Easy Primer

    • Modified acrylic waterborne primer delivering uniform opacity and strong substrate adhesion over interior plastered walls and drywall partitions.

  • Interior Wall Finish: Essence Easy Clean Matt

    • Low-odor, washable interior emulsion providing a smooth, non-reflective matt surface. Its stain-resistant properties enable effortless wipe-downs of hand smudges, dirt, and everyday spills across active living areas and commercial retail spaces.

Product Segments:

Decorative Paints

Product Brands:

Jotun

Jotun Paints Products
Elite Town III Project
Elite Town III Project
Elite Town III Project
Elite Town III Project
Elite Town III Project
Elite Town III Project

Jotun Decorative paints:

Jotun Decorative paints:

Primers

Primers

Exterior paints

Exterior paints

Interior paints

Interior paints

Metal and wood paints

Metal and wood paints

Jotun Performance coatings:

Jotun Performance coatings:

Epoxy primer and topcoat

Epoxy primer and topcoat

Zinc rich epoxy primer

Zinc rich epoxy primer

Polyurethane topcoat

Polyurethane topcoat

Tank lining paint

Tank lining paint

Heat resistant paint

Heat resistant paint

Antifouling paint

Antifouling paint

Passive fire protection (PFP)

Passive fire protection (PFP)

Sika products:

Sika products:

Concrete admixtures

Concrete admixtures

Waterproofing

Waterproofing

Building finishes

Building finishes

Refurbishment

Refurbishment

Sealing and bonding

Sealing and bonding

Flooring

Flooring

Roofing

Roofing

Industry

Industry

International Paints:

International Paints:

Epoxy primer and topcoat

Epoxy primer and topcoat

Zinc rich epoxy primer

Zinc rich epoxy primer

Polyurethane topcoat

Polyurethane topcoat

Tank lining paint

Tank lining paint

Heat resistant paint

Heat resistant paint

Antifouling paint

Antifouling paint

Passive fire protection (PFP)

Passive fire protection (PFP)

Learn more about the brands:

Learn more about the brands:

Jotun logo
Sika logo
International Paint logo
Jotun logo
Sika logo
International Paint logo

Jotun Decorative paints:

Primers

Exterior paints

Interior paints

Metal and wood paints

Jotun Performance coatings:

Epoxy primer and topcoat

Zinc rich epoxy primer

Polyurethane topcoat

Tank lining paint

Heat resistant paint

Antifouling paint

Passive fire protection (PFP)

Sika products:

Concrete admixtures

Waterproofing

Building finishes

Refurbishment

Sealing and bonding

Flooring

Roofing

Industry

International Paints:

Epoxy primer and topcoat

Zinc rich epoxy primer

Polyurethane topcoat

Tank lining paint

Heat resistant paint

Antifouling paint

Passive fire protection (PFP)

Learn more about the brands:

Jotun logo
Sika logo
International Paint logo